Show & Tell: Multimedia Tools for Training & Injured Worker Support

07 Sep, 2025 Claire Muselman

                               
The Trained A-Eye

Pack your art supplies and get ready for Show & Tell, because this week in Back to School with AI we are diving into the colorful, creative side of artificial intelligence. Last week in AI 101 we met the teacher’s pet, Large Language Models, and learned how they can help us with the ABCs of workers’ comp. This week, we are moving beyond words on a page to more visual communication. AI also includes images, audio, and video that are transforming how we learn and communicate well beyond text alone. This shift opens new opportunities for workers’ compensation professionals to connect in more engaging and human ways. Most of us are visual learners so we should communicate visually a well!  

This project is inspired by my professor friends Chris Snider and Christopher Porter, known as the Innovation Profs, who created the AI Summer School series. Their lessons sparked me to ask: how do these multimedia tools fit within the workers’ compensation industry? The answer is exciting and colorful so you know I jumped right in! Multimedia, while used heavily in advertising and for entertainment, can be effectively used to train employees, communicate with injured workers, and build stronger workplace cultures. By translating these tools into our workers’ compensation world, we are adding fresh crayons to our communication box. 

Picture Day! AI-Generated Images in Workers’ Compensation 

Picture day at school was always a mix of nerves and forced smiles for me. In today’s workplace we have a new kind of picture day thanks to AI-generated image tools. These platforms allow us to create professional, tailored visuals on demand, which is a game changer for those of us who usually rely on stock photography. With tools such as Midjourney, Ideogram, and Google Imagen, safety posters, ergonomic illustrations, and training visuals can be designed quickly and customized to specific workforces. This saves time, reduces costs, and ensures that the message is visually aligned with the audience. By making image creation accessible, AI is giving us the ability to design with purpose and clarity.  

The potential of AI images does come with challenges. Consistency of style can sometimes be an issue, and misspelled text occasionally appears in graphics. There are also important questions about copyright and intellectual property ownership when these tools generate outputs. Despite these concerns, the advantages often outweigh the drawbacks. Instead of spending hours hunting for the right photo, we can now produce meaningful and relevant visuals that help workers understand critical safety messages. This ability to communicate visually can bridge literacy gaps and make training more effective across diverse employee populations. 

Music Class: AI Audio for Human Connection 

If picture day captures the visuals, then music class brings us to the sound of AI-generated audio. Audio tools have advanced dramatically, and now text-to-speech voices sound almost indistinguishable from human voices. ElevenLabs is a leader in this field, offering customizable tone, pacing, and emotion in its generated voices. For workers’ comp, this means we can create multilingual safety briefings, empathetic audio explanations of return-to-work policies, or even guided stress-reduction exercises for injured workers. Having information available in audio form provides accessibility for those who may not connect well with written text. This adds another layer of support in an already complex recovery process. 

Another exciting development in audio is the ease of editing. Descript, for example, makes editing audio as simple as editing a Word document. This innovation allows trainers and communicators to refine materials without needing advanced technical skills. For claims professionals or HR teams, this means less time wrestling with technology and more time focusing on meaningful communication. The presence of human-like audio gives workers’ compensation professionals a new tool to build empathy and clarity into their interactions. By hearing a kind and supportive voice, injured workers may feel more reassured and connected during uncertain times. 

Film Club: AI-Generated Video in Training & Communication 

If visuals and audio are evolving, then the film club of AI takes us to the most dynamic change: video. AI-generated video has moved from experimental to practical, offering the ability to create professional-quality clips with minimal resources. Tools such as Runway, Pika, Sora, and Veo can generate video from text prompts or transform static images into dynamic video content. In workers’ comp, this could mean creating short training videos that demonstrate safe lifting techniques, producing explainer videos to help injured workers understand the claims process, or developing scenario-based clips that guide supervisors through difficult return-to-work conversations. The ability to produce tailored video content in minutes, rather than weeks, is revolutionary. 

Platforms such as HeyGen and Synthesia even allow for avatar-based videos. Instead of hiring actors, organizations can use avatars to deliver scripts in a professional and approachable way. This makes it possible for smaller companies with limited resources to create polished training and communication materials. Of course, deepfake concerns and ethical considerations must be addressed, but the opportunities to provide clear, culturally relevant, and accessible content outweigh the risks when implemented responsibly. Video captures attention like no other medium, and with AI, it is finally within reach for everyone in our industry. 

Why Multimedia Matters in Workers’ Compensation 

The reason multimedia matters so much in workers’ compensation is because people learn in different ways. It is up to us as the work comp professionals to communicate in a manner that is consumable for our audience whether that be employees from a safety perspective or injured workers’ going through their claims experience. Some people absorb information best through reading, others through listening, and many through seeing examples in action. Visual communication is imperative! By adding multimedia to our toolbox, we create opportunities to meet employees, supervisors, and injured workers where they are. An injured worker overwhelmed by paperwork may benefit from a simple video walkthrough. A supervisor with a packed schedule may prefer listening to a podcast-style update during a commute. Safety professionals can enhance toolbox talks with AI-generated images that spark discussion and engagement.  

Personalization through multimedia creates a pathway to building trust. Just as with LLMs, it is important to remember that these tools do not replace people. These tools amplify the human element. A video can never replace an empathetic conversation with an injured worker. A voiceover cannot take the place of a compassionate nurse case manager. What multimedia tools can do is remove barriers to understanding and communication Having multiple ways to communicate with a multilingual workforce is a game changer. Multimedia tools can provide access in multiple languages, simplify complex processes, and deliver consistent messaging. By making content clearer and more engaging, these tools free up workers’ comp professionals to focus on empathy, strategy, and connection. 

Class Takeaway 

The class takeaway this week is simple: multimedia AI tools are no longer novelties. They are becoming everyday creative companions. For workers’ compensation, these tools provide the opportunity to communicate with greater clarity, improve training outcomes, and create human-centered support materials. The homework for all of us is to examine one communication piece we use often and ask whether it would be more effective if it included visuals, audio, or video. Need some examples? Think a claims packet, return-to-work policy, or safety reminder for starters. By experimenting with multimedia, we can find new ways to make information stick and keep people engaged. When we use AI tools to connect, we make the human side of workers’ compensation even stronger. 

Class dismissed. 🎬✨ 

Next week: Library Day! Building a Prompt Library for Adjusters & Employers. 

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About The Author

  • Claire Muselman

    Meet Dr. Claire C. Muselman, the Chief Operating Officer at WorkersCompensation.com, where she blends her vast academic insight and professional innovation with a uniquely positive energy. As the President of DCM, Dr. Muselman is renowned for her dynamic approach that reshapes and energizes the workers' compensation industry. Dr. Muselman's academic credentials are as remarkable as her professional achievements. Holding a Doctor of Education in Organizational Leadership from Grand Canyon University, she specializes in employee engagement, human behavior, and the science of leadership. Her diverse background in educational leadership, public policy, political science, and dance epitomizes a multifaceted approach to leadership and learning. At Drake University, Dr. Muselman excels as an Assistant Professor of Practice and Co-Director of the Master of Science in Leadership Program. Her passion for teaching and commitment to innovative pedagogy demonstrate her dedication to cultivating future leaders in management, leadership, and business strategy. In the industry, Dr. Muselman actively contributes as an Ambassador for the Alliance of Women in Workers’ Compensation and plays key roles in organizations such as Kids Chance of Iowa, WorkCompBlitz, and the Claims and Litigation Management Alliance, underscoring her leadership and advocacy in workers’ compensation. A highly sought-after speaker, Dr. Muselman inspires professionals with her engaging talks on leadership, self-development, and risk management. Her philosophy of empathetic and emotionally intelligent leadership is at the heart of her message, encouraging innovation and progressive change in the industry. "Empowerment is key to progress. By nurturing today's professionals with empathy and intelligence, we're crafting tomorrow's leaders." - Dr. Claire C. Muselman

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